HoliDAY of Play 2015

A Preview in Paris: Hape Hosts Sneak Peek of The Little Prince Movie and Tie-In Toys

by Scarlett Wisotzki, editor-in-chief, das spielzeug

On June 1, Peter Handstein, the CEO of Hape, rolled out the red carpet for his retailers in France, and gave them a sneak peek of The Little Prince movie and tie-in products prior to their official global release. Scarlett Wisotzki, the editor-in-chief of das spielzeug for the past four years, has this exclusive report:

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Report of 66th Spielwarenmesse Shows Increase in Exhibitors, Visiting Countries, and More

SpielwarenmesseegSpielwarenmesse eG has released a report summarizing the results of the 66th Spielwarenmesse in Nuremberg. The total number of exhibitors was 2,857, up from 2,748 during the prior year. International exhibitors totaled 2,051 and represented 67 countries, up from 1,951 exhibitors and 61 countries during the previous year. The top five countries based on number of international exhibitors were China, Great Britain, Hong Kong, the U.S., and France. [Read more...]

Spielwarenmesse Garners More International Visitors, Higher Rate of Satisfaction

SpielwarenmesseegLast week, Spielwarenmesse enjoyed an increase in the number of international visitors, which rose to 58 percent, as reported by Spielwarenmesse eG. Around 72,000 trade visitors were present in Nuremberg this year, along with a total of 2,857 manufacturers from 67 countries, up from 2,748 last year. [Read more...]

Spielwarenmesse Names Four ToyAward Winners Including Spin Master

SpielwarenmesseegFour winners were honored with the ToyAward on January 28 at this year’s opening ceremony of Spielwarenmesse, the specialty trade show in Nuremberg. The winners of the ToyAward beat 601 products from 318 exhibitors, and were chosen based on quality, creativity, safety, and educational benefits. The award is a special acknowledgement within the global toy industry. The categories and winners are as follows: [Read more...]

Spielwarenmesse Kicks Off with Widest Offering Ever

SpielwarenmesseegThis year, Spielwarenmesse will kick off in Nuremberg with 2,857 exhibitors. The number represents 67 countries and the widest offering ever seen at the event, scheduled to take place from January 28 to February 2. Spielwarenmesse eG is expecting an estimated 75,000 trade visitors from more than 100 countries. [Read more...]

Spielwarenmesse eG Calls Upon Exhibitors to Donate to Charity

SpielwarenmesseegEach year, Spielwarenmesse exhibitors donate their products to charity. Spielwarenmesse eG collects these items on the last day of the fair and presents them to SOS Children’s Villages and regional institutions in Franconia.

The Spielwarenmesse eG fair team has been working with the Nuremberg SOS Children’s Village since Spielwarenmesse 2014 to give gifts to children all over Germany. That year, around 800 of the 2,700 exhibitors donated some of their products to the charity, and all in all, more than 8,000 products were collected and donated to social institutions throughout Germany. [Read more...]

Spielwarenmesse eG Takes Toy Manufacturers to Asia with World of Toys Program

Spielwarenmessee.croppedTwenty-six toy manufacturers from 12 countries are using Spielwarenmesse eG’s World of Toys program, which supports exhibitors wanting to develop business relationships in the Asian market, to exhibit at the Hong Kong Toys & Games Fair 2015.

The companies to exhibit in the World of Toys pavilion are as follows: Banbao Europe BV and SES Nederland BV from the Netherlands; Bruder Spielwaren GmbH + Co. KG, Dusyma, fischerwerke GmbH & Co. KG, Haba–Habermaass GmbH, Mertens GmbH, Spielwarenmesse eG, and SPM Schäfer Promotion Marketing from Germany; Ebulobo, Jouets Ecoiffier, Vulli S.A.S, and Petitcollin & Vilac from France; Furkan ITH. IHR. ve SIN. MAM. PAZ. LTD. STI., Perre Group Co., Ucar Oyuncak San. Tic. Ltd. Sti., and Pilsan Plastik from Turkey; Green Rubber Toys from Australia; Guidecraft and Kettler International Inc. from the U.S.; James Galt & Co. Ltd from the U.K.; Lilliputiens from Belgium; Micro Mobility Systems AG from Switzerland; Science4you SA from Portugal; and Taf Toys from Israel.

Nuremberg Toy Fair Editorial Submissions for the Toy Book

The Toy Book, the leading U.S. trade publication for the toy industry, is currently working on its Nuremberg International Toy Fair issue, which will be distributed at Spielwarenmesse 2014, and we want YOU to be a part of it. Are you exhibiting in Nuremberg in 2014? If so, please submit a description of any items you will be showing that are new for 2014, along with high-res 300 dpi product images, to submissions.toybook@gmail.com. The deadline is November 22.

**There is no fee for this editorial.**

BE SURE TO INCLUDE: 

  • YOUR HALL AND STAND NUMBER IN THIS FORMAT “Hall 1, Stand B-05-1″
  • Where and when product will be available for distribution (e.g. Available in North American in spring 2014 and globally beginning in fall 2014.)
  • A description of each new item/line you’d like us to cover
  • A high-res 300 dpi image for AT LEAST ONE ITEM you are submitting

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