China Toy Fair


Captain Action Returns to Action, Courtesy of ZICA Toys

CaptainActionZICA Toys and Action Enterprises have teamed up to produce a series of retro, 3.75-inch Captain Action figures, vehicles, and play sets. They will be on sale internationally late this year.

Stan Weston created the original Captain Action figure in 1966 for Ideal Toys. It came equipped with a wardrobe of costumes, allowing Captain Action to become many different heroes such as Batman, The Lone Ranger, and the Green Hornet. The line proved popular that it was expanded to include a sidekick, Action Boy, and villain, Dr. Evil. The first wave of new toys will include Captain Action, Action Boy, Dr. Evil, and the Silver Streak vehicle.