Disney Infinity, Disney Interactive’s biggest and most ambitious video game to date, is embarking on a multi-city Summer of Endless Fun tour to showcase the most anticipated game of the year. The cross country road trip, which is free to the public, kicked off on July 7 in the Downtown Disney District in Anaheim, Calif. Players will get an exclusive sneak peek at the game before it hits store shelves on August 18.
Zigzagging across the country, fans will get the chance to play Disney Infinity—featuring the innovative Toy Box mode that truly brings every kids’ imagination to life. The Summer of Endless Fun Tour will make stops in Chicago, San Diego, Boston, Detroit, and Richmond, Va., culminating with a weekend of launch activities in New York City from August 17 to 18. Activities at each tour stop include game demos, surprise guests, photo opportunities, giveaways, contests, entertainment provided by Radio Disney, and more.
Disney Infinity is an all-new video game that gives players the freedom to create stories and play experiences featuring characters from The Walt Disney Company and Pixar Animation Studios. Players can place real-world toy versions of beloved Disney characters onto a device called the Disney Infinity Base and transport them into the virtual game worlds of Monsters University, The Incredibles, Pirates of the Caribbean, Cars, and The Lone Ranger, as well as into a giant Toy Box.
Disney Infinity Summer of Endless Fun Tour Schedule and Locations
July 13-14: Taste of Chicago in Chicago
July 18-20: Gaslamp Quarter during San Diego Comic-Con in San Diego
July 19-21: Revere Beach National Festival in Boston
July 26-28: Coast Guard Festival in Detroit
August 10-11: Prince William County Fair in Richmond, Va.
August 17: Nintendo World Store in New York City
August 18: Times Square in New York City