Lincoln Logs Production Returns to the U.S. with 10 New Sets

LincolnLogsNext year’s entire line of Lincoln Logs, part of the K’NEX family of brands, will be manufactured in the U.S. by Pride Manufacturing in Burnham, Maine. Following industry trends, Lincoln Logs production was moved overseas during the mid-20th century. K’NEX, which licenses the brand from Hasbro, has been manufacturing Lincoln Logs since 1999.

Pride Manufacturing, the world’s leading supplier of wooden golf tees and related golf accessories, met K’NEX’s requirements for a wood manufacturing facility that could match the precision and detail required for Lincoln Logs. All sets come with a storage container for clean-up, are intended for kids ages 3 and up, and will be available next fall.

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Target Offering Last-Minute Sales During Final Week of Holiday Season

Target LogoWith one week until Christmas, Target Corp. will offer last-minute deals and free shipping on target.com, where orders placed through December 20 can still be delivered by Christmas. Meanwhile, on Christmas Eve, guests can place online orders for store pickup as late as 5 p.m. and have their items ready that day.

Over the next week, Target will offer deals on gifts including the Sony PlayStation 4; select video games and starter packs, including Call of Duty Advanced Warfare, Disney Infinity Marvel, and Skylanders Trap Team; select Disney Junior toys; and the New Bright Mud Slinger R/C Jeep.

Cartwheel, Target’s mobile savings app, is offering 50 percent off a different toy every day until December 24. From now until Christmas, Cartwheel is also featuring more than 150 offers, including discounts off Sony PlayStation 4 bundles.

Target stores are also offering extended hours through the holiday season, with the following days and times: December 16 to 20, 8 a.m. to 11 p.m. or 12 a.m.; December 21 to 22, 8 a.m. to 12 a.m.; December 23, 7 a.m. to 12 a.m.; December 24, 7 a.m. to 9 p.m. or 10 p.m.; December 26, 7 a.m. to 10 p.m., 11 p.m., or 12 a.m.; and December 31, 8 a.m. to 9 p.m.

Toy Fair 2015 Sells Out of Exhibit Space

ToyFair15LogoAs reported by the Toy Industry Association (TIA), exhibit space for the 112th North American International Toy Fair, scheduled for February 14 to 17, has officially sold out. The show has already surpassed a record-breaking 419,000 net square feet of exhibit space at New York City’s Jacob K. Javits Convention Center, and going forward, prospective Toy Fair exhibitors will be placed on a wait list (under no financial obligation).

The expanded show floor, equivalent in size to more than seven football fields, will feature hundreds of thousands of innovative new toys, games, and youth entertainment products. The North American International Toy Fair draws buyers, licensors, entertainment executives, and other play professionals from 100 countries, who will be on-hand scouting toy trends, spotting unique product lines and brands, and writing orders for next year.

Major global retail outlets already registered to attend include Toys “R” Us, Wal-Mart, Target, Amazon, Apple, and Hobby Lobby.

Target to Use Interactive Game to Transform Stores into Winter Wonderlands

Target LogoTarget has partnered with Google on its latest Art, Copy & Code project, Bullseye’s Playground, an interactive, in-store mobile experience. Bullseye’s Playground is a mobile game experience that features Target’s bull terrior mascot Bullseye and other characters. In addition, guests can use Google’s new Project Tango Development Tablet in select stores.

Beginning December 2, Target guests can use their mobile devices to access Bullseye’s Playground both in and out of stores. They can play six interactive games, including sledding, ice fishing, and snowball fights. In-store signage will prompt guests to play and discover special codes throughout the store to unlock characters and new game levels. For every game played on Bullseye’s Platform, Target will donate $1 to St. Jude Children’s Research Hospital up to $1 million.

In select Target stores, guests can be some of the first to test out Google’s Project Tango Development Tablets. The tablet screen can transform the store into a winter wonderland that changes as the guests move around the store. They can also interact with characters like Bullseye and Zoomer Dino as they travel around the location, while they discover virtual activities like taking part in a snowball fight or playing a xylophone made of icicles. [Read more...]

Target’s Holiday Deals Include Toy Discounts Throughout November

Target LogoTarget has extended its Black Friday prices throughout the month of November, with sales culminating on Black Friday weekend.

Throughout the month, Cartwheel—Target’s mobile savings app—is offering 50 percent off a different toy every day. Additionally, from November 23 to 29, Cartwheel will feature more than 100 exclusive deals, including 60 percent off select movie titles and 30 percent off select board games.

On Wednesday, November 26, Target stores and target.com will offer a handful of pre-Black Friday savings to guests. The deals will be available for preview in the store’s weekly ad on November 23.

For guests who want to shop early, Black Friday deals will be available on target.com on Thanksgiving morning. Target stores will then open for Black Friday shoppers at 6 p.m. that night.

The first several hundred guests waiting in line at Target stores across the nation on Thanksgiving evening will receive a Christmas cracker, which will include a Target gift card or coupon. Top Black Friday deals will include: Buy one, get one 50 percent off toys from select top brands, 40 percent off select Lego sets, sales on various game consoles, and more. [Read more...]

New App, Campaign Set For Target’s Holiday Season

Target LogoTarget has unveiled its plans for the holiday season, including a new Wish List app for kids and daily deals for toys.

Beginning October 31, a new Wish List app will be available for download. The app is a modern and digital take on the classic tradition of creating holiday wish lists. Kids can add items to their list and participate in an augmented reality feature that works with Target Kids’ Gifting Catalog, while parents can share the list with friends and family and receive special savings.

In addition, through the Cartwheel app, customers will receive deals throughout the holiday season, including 50 percent off a different toy every day from November 2 to December 24. All Target guests will receive free shipping on all target.com orders through December 20.

For the third year, Target will extend the time frame of its Price Match Policy for the holiday season beyond the typical seven-day window. It will be available between November 1 and December 24. Target’s holiday marketing campaign–which will embrace red, white, and Bullseye and encourage people to get into the spirit of the holiday season–will begin on November 2. The campaign will include broadcast radio, out-of-home, and catalogs.

Disguise Celebrates Halloween with Popular Licenses

DisguiselogoDisguise Inc.’s Halloween costume line-up for this year includes popular characters for the entire family based on theatrical blockbusters, popular television shows, pop culture, and more.

This year’s line-up includes toddler and children’s costumes for Elsa, Anna, and Olaf from Disney’s Frozen, as well as an adult Elsa costume. From Disney’s Maleficent, Maleficent and Aurora costumes are available in sizes for children and adults. Disney Junior properties such as Sofia the First and Doc McStuffins have costumes in baby, toddler, and child sizes.

The classic Minnie Mouse costume is available in sizes ranging from baby to adult. Super Mario Bros fans can dress up as their favorite characters including Mario, Luigi, and Princess Peach. Costumes for Bumblebee and Optimus Prime from Hasbro’s Transformers are available in baby to adult sizes.

Children and adult fans of Hasbro’s My Little Pony can dress up as their favorite characters, including Rainbow Dash and Pinkie Pie. Accessories and costumes for Saban’s Power Rangers span from baby, to child, to adult.

The costumes are available at mass market, specialty, and online retail outlets including Target, Wal-Mart, Toys “R” Us, Spirit, Buy Seasons, and more.

Skylanders Trap Team, Toy Exclusives Available at Retailers Everywhere

SkylandersTrapTeamLogoSkylanders Trap Team, from Activision Publishing Inc., is available now at major retailers nationwide on Xbox 360, Xbox One, PlayStation 3, PlayStation 4, Nintendo Wii, and Nintendo Wii U consoles. In addition, the complete console gaming experience is available on iPad, Kindle Fire, and Android tablets, while a unique Skylanders adventure has launched for the Nintendo 3DS.

The new Skylanders game lets fans seek out and battle villains in Skylands, and once they’ve defeated them, players can place a Trap into the new Traptanium Portal to capture them. Players will be able to hear the villains inside the Traps, and can send the villains back into the game to fight as heroes.

To celebrate the release of Skylanders Trap Team, exclusive Skylanders products are available at retailers nationwide. Toys “R” Us stores in North America and online at toysrus.com are the only places to find the limited edition Legendary Series of Skylanders toys at launch. The Legendary Series features alternative versions of new Trap Master characters and packs such as Jawbreaker, Déjà Vu, and the Nightmare Express Adventure Pack, all of which feature in-game stat boosts. [Read more...]

Techno Source to Launch Kurio Xtreme

Kurio Xtreme_Blue_Kurio Motion Racing_Techno SourceThe Kurio Xtreme tablet, from Techno Source, is the newest addition to the Kurio line of Android devices for kids. Due for release on October 1, the 7-inch Wi-Fi-enabled tablet features a sleek and thinner design, a faster processor, double internal memory, Bluetooth technology, and 24/7 customer support. It also introduces exclusive Kurio Motion gaming, the first body-controlled games on a tablet. Ten Kurio Motion games will be preloaded onto the tablet and millions of other apps can be accessed through the Kurio Store and Google Play.

The Kurio Motion games lets kids play on screen as they jump, run, and move in order to swim, ski, tend goal, speed race, and more in the game. The technology uses the tablet’s camera and a Kurio Motion gaming stand is included with the device. [Read more...]

Not a Hoax! Not a Dream! Marvel Launches Month-Long National Celebration: Marvel Super Hero September!

SuperHeroSeptemberDisney Consumer Products and Marvel have teamed up for Marvel Super Hero September, a national multi-platform campaign that encourages the public to, “power up like a Marvel super hero.” This month-long celebration features retail partnerships, licensing partners, advertising, and online activations. The strategy is on behalf of the Marvel brand, as both Marvel and its characters celebrate 75 years of history.

“This stands as one of the largest non-film campaigns in Marvel history and we’re looking forward to seeing how kids, fans, parents, and adults will celebrate their passion for Marvel,” said Josh Silverman, executive vice president, global licensing, Disney Consumer Products.

The central hub for Marvel Super Hero September is a new online portal, superheroseptember.marvel.com, which houses content and activities, including a national photo sweepstakes contest supported by select national retailers. Marvel is also re-launching marvelkids.com with additional content. [Read more...]