China Toy Fair


Temple Run Publication Enjoys Strong Run in UK

TempleRunCoverThis past February, Pedigree Books published the first-ever Temple Run title in the UK with the release of the Temple Run Sticker and Poster Activity Annual. Available across retailers including nearly 700 Argos stores, it was reported by Pedigree as having sold well during its first weeks on shelves.

Plans are in the works for the Temple Run Annual 2015, which will be released for sale on August 1, and Pedigree intends further publications and annuals.

Temple Run Wins Nickelodeon Kids’ Choice Award, Unveils New Licensing Partnerships

Dimensional Branding Group (DBG), the licensing agency for Imangi Studios, announced today that Temple Run has won Nickelodeon’s annual Kids’ Choice Award for Favorite App. Temple Run beat Angry Birds, Fruit Ninja, and Minecraft for the award.

Nickelodeon said more than 387 million votes were cast online in more than 22 countries, in 20 categories, spanning film, television, books, music, and sport for the stunt-filled annual award show.

More then just a game, Dimensional Branding has extended the Temple Run brand to include children’s sleepwear by Komar, digital comics with Ape Entertainment, and card and board games with Spin Master, among other licensing partnerships.

Spin Master to Release Traditional Games Based on Temple Run

Spin Master Games and Imangi Studios have teamed up to deliver Temple Run, a popular app for iOS and Android phones, to mass retails stores this fall. As part of a global licensing agreement, initiated and brokered by Dimension Branding Group (DBG), Spin Master Games will capture the essence of Temple Run’s mobile gaming in traditional games, including card and board games with electronic features. Temple Run has been downloaded more than 60 million times, and was recently named one of Time Magazine’s Top 30 Apps to download.

This post was originally written by Elizabeth A. Reid and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.