Interactive My Friend Cayla Makes North American Debut at Toy Fair

Hair1-Taking-A-Walk3RMy Friend Cayla will soon be arriving at North American retailers. The 18-inch doll, from toy manufacturer Genesis, allows real-time, two-way conversations via speech recognition software that had only been available internationally. [Read more...]

Creativity International Partners with Tesco for Mister Maker Promotion

Creativity International has teamed up with the UK’s largest retailer, Tesco, launching a major promotion featuring Mister Maker craft packs.

Mister Maker is the interactive arts preschool TV show from Zodiak Rights, which airs on CBeebies in the UK and has garnered an audience worldwide. The month-long Tesco promotion, which launched on May 16, will see Mister Maker craft kits at special promotion prices.

As part of the promotion, Tesco will also launch an exclusive Mister Maker Sealife Puppets Kit. The promotion will take place in 286 stores, each using a display unit containing eight different lines, including Mister Maker Sock Puppets, Pom Pom Animals, Wild Animal Masks, Animal Hand Puppets, Pencil Toppers, Make a Face, and the exclusive Sealife Puppets Kit.