Hastings Entertainment to Host Midnight Release Parties for “The Amazing Spider-man”

Hastings Entertainment, Inc., a multimedia entertainment superstore retailer, will host midnight release parties for The Amazing Spider-man. Fans are encouraged to visit their local Hastings for a midnight release party on Thursday, November 8. Festivities for the night will begin at 9 p.m. local time and will end after the release of the movie at midnight. The midnight release party will be in select stores.

Fans enjoying the party and awaiting the release of the movie will be able to take advantage of special promotions during the release party. These offers will include buy two, get third free on all magazines and bagged and boarded comics; 30 percent off used CD’s, books, video games, and video game accessories; and 25 percent off all action figures.

To find out more about The Amazing Spider-man midnight release party in your area, visit or contact your local Hastings superstore, or visit www.goHastings.com.

Licensed Toys: A Growing Phenomenon with Year-Round Appeal

Courtesy of Toy Industry Association

Character licenses based on blockbuster movies have the ability to propel products to stratospheric success, creating memories that last a lifetime for millions of fans. Recent sales for licensed toys reflect this growing phenomenon: last year, licensed toys and games were up 2 percent from 2010. For the first half of this year, those numbers have climbed further to 27 percent of total toy sales.

“Kids love bringing movies to life through play, whether they are re-enacting storylines, imagining new plot developments, or emulating their favorite superheroes and villains,” said Adrienne Appell, trend expert at the Toy Industry Association (TIA). “Playthings related to the biggest blockbusters are sure to be on the wish lists of kids throughout the year and well into the holiday season.”

TIA has been tracking many of the family friendly movies that have toy and game tie-ins on its ToyInfo.org website. The following are a few examples from this year so far… and a sneak peak at what’s coming this fall:

The Avengers (May)
Toys and games related to The Avengers encourage kids to get into the spirit of the fast-paced movie. Considered by many to be the break-out movie and toy property of the year, strong toy sales are anticipated to continue during the holiday season following the Sept. 25 release of the DVD and Blu-Ray.

  • Bubble Blaster: The Avengers (Imperial Toy)
  • Game Strike Hulk (Hasbro)
  • 21-inch Avengers Skateboard (Bravo Sports)
  • Marvel Mini Basketball Hoop Set (Franklin Sports)
  • The Avengers Mini Muggs Action Figure two-pack (Hasbro)

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