Clifford Musical Kicks Off 50-City Tour

“Clifford The Big Red Dog Live! A BIG Family Musical” kicked off earlier this month in Vermont and Connecticut. The 50-city live touring show includes both school and public performances. The new musical adventure teaches audience members that “it only takes a little to be big.” Through laughter, songs, and dancing, the characters and audience learn about Clifford’s Big Ideas (share, play fair, have respect, work together, be responsible, be truthful, be kind, help others, believe in yourself, and be a good friend) from the PBS Kids series Clifford the Big Red Dog. The production is directed by Mark Fleischer and produced by Mills Entertainment, in cooperation with Scholastic Media. The Brad Simon Organization serves as the exclusive booking agency for the production.

For more information on the show, click here.

This post was originally written by Elizabeth A. Reid and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

The Magic School Bus Celebrates 25 Years

The Magic School Bus is celebrating its 25th anniversary with new products, a live tour, and promotions. The Scholastic brand will kick off the celebration next month with the release of The Magic School Bus: Oceans game for Nintendo DS and The Magic School Bus: Dinosaurs app for Apple’s iPad. Both releases are based on the Scholastic books written by Joanna Cole and illustrated by Bruce Degen.

Joining the celebration, Identity Games will release its new GameChanger (an electronic board that works with the iPad) featuring The Magic School Bus game skins. The Young Scientists Club will launch “The Magic School Bus Science Club,” and release five new Magic School Bus activity kits this year. Scholastic Audio has three new Magic School Bus audio books scheduled for release next year.

Additionally, Maximum Entertainment Productions and The Brad Simon Organization will tour the new “The Magic School Bus – Live! The Climate Challenge” live show throughout the U.S., hitting 60 cities. An anniversary field trip event and a book signing in New York City, as well as an online game, are also planned.