Warner Bros., DC Entertainment, and Mattel Unveil New All-Girl Superhero Franchise

DCSuperherogirlsThis fall, DC Entertainment, Warner Bros. Animation, Warner Bros. Consumer Products, and Mattel will launch DC Super Hero Girls, a new universe of female-dominated superheroes and villains.

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LEGO Dimensions Introduces a Whole New Universe of Play This Fall

LegoDimensions2,StarterPackWarner Bros. Interactive Entertainment, TT Games, and The LEGO Group will launch LEGO Dimensions, which merges physical Lego brick building with interactive console game play. Scheduled for release on September 27, the game will fuse a number of fan-favorite LEGO universes together, including DC Comics, The Lord of the Rings, The Lego Movie, The Wizard of Oz, LEGO Ninjago, Back to the Future, and more.

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LEGO Ninjago Kicks Up the Fun with Shadow of Ronin

LEGO Ninjago Shadow of RoninLEGO Ninjago: Shadow of Ronin is available now from Warner Bros. Interactive Entertainment, TT Games, and The Lego Group. Available in all major retail stores across North America for the Nintendo 3DS and the PlayStation Vita, the game is based on the LEGO Ninjago: Masters of Spinjitzu TV series.

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Lego Releases The Simpsons Kwik-E-Mart Set, New Licensed Minifigures

ApuLegoFollowing a successful response to the first Simpsons construction set and licensed Lego Minifigures inspired by the TV series, The Simpsons, the Lego Group is extending its Lego brick version of Springfield with an exclusive building set to celebrate the iconic Kwik-E-Mart featured regularly in the show.

There will also be a second Lego Minifigures series, inspired by beloved characters from The Simpsons. Both the Kwik-E-Mart set and the new Minifigures series will be available via lego.com and Lego brand retail stores on May 1.

First LEGO Jurassic World Trailer Revealed

LEGO Jurassic WorldWarner Bros. Entertainment, TT Games, The Lego Group, and Universal Partnerships & Licensing revealed the first official gameplay trailer for LEGO Jurassic World today. The title launches in June for Xbox One, Xbox 360, PlayStation 4, PlayStation 3, Wii U, Nintendo 3DS, and PlayStation Vita.

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The Lego Group’s Strong 2014 Led by Global Growth

legoworldmapLast year, the Lego Group enjoyed revenue growth of 15 percent year over year on a local currency basis, excluding foreign exchange impacts. Revenue increased by 13 percent to DKK 28.6 billion (USD $4,349,545,486) compared to DKK 25.3 billion (USD $3,847,850,941) in the previous year, while the year’s operating profit increased to DKK 9.7 billion (USD $1,475,318,881) compared to DKK 8.3 billion (USD $1,262,184,735) in the previous year, an increase of 16 percent. Net profit was DKK 7.0 billion (USD $1,064,493,150) compared to DKK 6.1 billion USD $927,777,853) in the prior year, an increase of 15 percent. [Read more...]

WIT Presents Awards to Women Leaders at Annual Wonder Women in Toys, Licensing, and Entertainment Dinner

WIT.logoWomen leaders were honored by more than 500 industry executives at the 11th Annual Wonder Women in Toys, Licensing, and Entertainment (WIT) Awards Dinner, which took place on Sunday night. Hosted by WIT, and coinciding with the North American International Toy Fair in New York City, the gala awarded winners from more than 40 distinguished nominees from around the world. WIT also presented Special Honoree Awards to executives from Sesame Workshop, amazon.com, and Disney Consumer Products. [Read more...]

Lego Group Partners with Warner Bros. Consumer Products on Scooby-Doo Building Sets

Lego ScoobyDooThe Lego Group is partnering with Warner Bros. Consumer Products to develop Lego building sets inspired by animated franchise, Scooby-Doo. Five new building sets will bring characters such as Shaggy, Scooby, and the rest of the gang to life in Lego form for the first time ever.

The sets will include the Mummy Museum Mystery, the Haunted Lighthouse, and the Mystery Mansion. These are scheduled to arrive on store shelves in August.

In related news, there will be a 22-minute, animated Lego special featuring Scooby-Doo, and produced in partnership with Warner Bros. Animation. Warner Bros. Animation will also be producing made-for-video movie titles, which will be released by Warner Bros. Home Entertainment during the coming years.

Next Lego Ninjago Video Game Slated for Next Spring

LEGO Ninjago_Shadow of Ronin_Announce ArtTo celebrate International Ninja Day, Warner Bros. Interactive Entertainment, TT Games, and The Lego Group announced that the next installment of Lego Ninjago franchise, Lego Ninjago: Shadow of Ronin, will be available for Nintendo 3DS and PS Vita next spring. Developed by TT Fusion, a subsidiary of TT Games, the latest Lego handheld game delivers an untold story of the Lego Ninjago: Masters of Spinjitzu TV show.

In Lego Ninjago: Shadow of Ronin, players will battle through iconic locales from the TV series, including the Ice Temple, the Toxic Bogs, and a mysterious new island, as well as visit the mountain village of Spinjago, where the Ninjas are training with Grand Sensei Dareth and Sensei Wu. Using their Spinjitzu abilities, players can unleash their Ninja’s elemental power and smash their way through enemies and solve puzzles. They can even team up and create multi-elemental builds using the Tornado of Creation.

Lego Bionicle Fights New Evil in Latest Line of Figures

The Lego Group unveiled its newest line in the Lego Bionicle franchise at New York Comic Con. The new product information, principle graphic design, and video short released at the event are based on a new storyline launching next year.

The new plot takes place on the mythical island of Okoto, where the evil Makuta is overcome by the desire for the island’s three mythic masks that will cast the world into darkness. Six heroes called the Toa must embark on a quest to unlock their elemental powers and battle the forces of evil, defeat Makuta, and save Okoto.

Beginning next January, six new protector sets and six Toa sets will be available at major retailers.