China Toy Fair


9 Story Entertainment Signs Publishing Deal with Scholastic for Almost Naked Animals

9 Story Entertainment and Scholastic have signed a publishing deal for the animated children’s comedy series Almost Naked Animals. The Licensing Shop brokered the deal. Scholastic will publish comic readers, joke books, chapter books, e-books, and digital interactive story books featuring the quirky characters and their funny escapades for the U.S., Canada, and Mexico in English and Spanish. The English chapter book and joke book will launch this month in the U.S. and Canada.

Almost Naked Animals is seen in the U.S. on Cartoon Network and in Canada on YTV and VRAK, in addition to airing on leading international children’s channels around the world. Almost Naked Animals’ robust licensing program includes home entertainment, toys and apparel, an online super game, an e-commerce store, and social networking partnerships.

Classic Media Names Licensees for Guess with Jess

Classic Media announced preschool toy manufacturer Fisher-Price, home entertainment distributor Nelvana Enterprises’ Treehouse Presents, and The Licensing Shop, Inc. as anchors of the consumer products program for its new CGI-animated preschool television series, Guess with Jess.

Master toy partner Fisher-Price will debut the Guess with Jess line in Canada in fall 2011, Treehouse Presents will distribute Guess with Jess on DVD, and The Licensing Shop has been named licensing representative to oversee the brand in Canada.