Report: HDTVs and Laptops Grow in Popularity Among Kids

According to a new report by The NPD Group, high-definition televisions (HDTVs) and laptops have become more popular with kids, while all other consumer electronics have remain stable in popularity.

The report, Kids & Consumer Electronics 6, states that HDTVs and laptop computers surpassed digital cameras last year in percentage of households that acquired one in the past 12 months. Cell phones, however, remain the most acquired consumer electronic device with 30 percent of households with kids ages 4 to 14 purchasing mobile phones in the past year.

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The Toy Book’s Toy Report 01/13/10

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Catch up on last week’s news! Read The Toy Book Toy Report for 01/13/10.

To view click here.

Report: 31 Percent of Kids Obtained Both Physical and Digital Content

According to Kids and Entertainment Content, a recent report from The NPD Group, 79 percent of kids ages 2-14 acquired some form of physical or digital content in the past year, with 31 percent acquiring both physical and digital content. In terms of money, $0.85 of every content dollar spent by kids went to physical items, while $0.15 went to digital.

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The Toy Book’s Toy Report 12/14/09

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Catch up on last week’s news! Read The Toy Book Toy Report for 12/14/09.

To view click here.