Imports Dragon Grows Sales Team in Toronto

ImportsDragon.logoImports Dragon has added five new members to its Toronto sales team following the successful expansion of its Caillou and Johnny Test product lines in the U.S. market, as well as the continued success of its Shopkins, The Trash Pack, and The Zelfs product lines.

The new additions to the sales team will be working under the leadership of Renee Lochhead, director of sales, who has more than 16 years of experience and joined the Import Dragon team this past July. Other additions include Danny Machado, who has more than 13 years of experience working at Wal-Mart, and Blake Turvey, who has more than 14 years of managerial and corporate development experience.

Gail Benham, Jason Kiss, and Tyler Patriquin round out the new sales team that will be working out of the company’s Mississauga headquarters.

The Trash Pack Sells Over 500K During Easter Week in Canada

TrashPack LogoAcross Canada, Imports Dragon posted impressive numbers during Easter weekend, breaking yearly sales records with the Trash Pack brand. Over 500,000 Trashies were sold over the course of the weekend, marking the beginning of a new Easter trend.

Each collectible Trashie figurine comes in three different colors and is named after some rotten delight found in the garbage. There are more than 100 Trash Pack characters to collect per series, including rare, ultra-rare, and glow-in-the-dark Trashies.

“If the trend continues as it has across the world, we can expect some more amazing results for series 5 and 6 coming out this summer and fall, respectively,” said Véronique Léonard, brand manager at Imports Dragon.

Moose Toys Introduces The Ugglys

The UgglysAustralian toy company Moose Toys has launched The Ugglys, a new line of farting, burping, and trouble-making electronic pets. Each interactive Ugglys pet makes more than 30 rude and hilarious sounds that kids can warp using the tuning feature on the pet’s collar. Available exclusively at Toys “R” Us, each Ugglys is available in three Pug styles and is suitable for kids ages 5 and up.

Additionally, Moose Toys will be expanding its Trash Pack, a disgustingly fun line of garbage-inspired collectibles, Micro Chargers, and Blingles lines. Moose’s other new brands include the Zelfs—a line of quirky, collectible dolls—and Glitzi Globes, a do-it-yourself snow globe range.

The Trash Pack Launches at LaRonde, a Six Flags Amusement Park

trashpack_5Moose Toys’ Canadian distributor Imports Dragon has announced the opening of The Trash Pack Play House at LaRonde, a Six Flags amusement park located in Montreal, Canada. The play house opened last weekend and plans to remain on-site for a two year period. Inside the play house, children can play games to win various Trash Pack collectible figurines, vehicles, and other related products and meet The Trash Pack’s mascot characters.

LaRonde is Eastern Canada’s largest amusement park. The facility, which opened as part of Expo ’67, today offers 40 rides and attractions, including the Goliath, one of North America’s highest and fastest roller coasters, and Le Pays de Ribambelle, an exciting and enchanting family area. More than 25,000 guests visit the park daily, amounting to more than 1 million visitors each year.

Limited Edition Trashie Windfall Illustrates Worldwide Demand for Trash Pack Merchandise

trashpackIf anyone was unsure of just how much demand exists for Trash Pack merchandise, they shouldn’t be now. Lewis Eeles, a 10-year-old boy from the UK, recently made a 155-percent profit by selling his limited edition Trash Pack figure.

Eeles found the limited edition Trash Pack figure and certificate when opening up a new series 3 Trash Pack bin. After doing some research, Eeles placed the character, called Grimy Gold, on eBay. In the last seconds of the auction, the character was sold for about $1964.

“It’s incredible how much this limited edition figure sold for, but it shows just how loved and collectable The Trash Pack is,” says Francesca Lisle, from Lisle International. “The hit of the toy line across many continents is truly remarkable, but our other licensees are also having success.”

Lisle Signs New Licensees for The Trash Pack

Lisle International Licensing has signed new deals for The Trash Pack. In a worldwide deal (excluding North America and Australasia), E-max will produce a sticker collection and a trading card game. Products will begin to become available in early spring.

A new Trash Pack magazine from publisher DJ Murphy will also be available in the UK and Eire in spring.