This fall, the Toy Industry Association (TIA) will host two webinars to help companies assess the benefits and challenges of expanding into the Australian or Mexican toy markets. The webinar, entitled “Expanding the Global Toy Marketplace: What U.S. Companies Should Know about Entering Australia,” will take place on September 30 at 2 p.m. A webinar addressing the Mexican market is scheduled for the following day, October 1, at 2 p.m. ET.
The Toy Industry Association (TIA) kicked off its centennial anniversary celebrations last Thursday with a ribbon cutting ceremony at the new Toys Halls of Fame exhibit at The Strong National Museum of Play in Rochester, New York. The event honored those who have contributed to the toy industry’s evolution and success and recognized TIA members who have brought play to generations of children. Later that night, TIA members and industry greats came together to honor toy industry pioneers and luminaries to celebrate the TIA’s 100th anniversary at the evening dinner reception. [Read more...]
Play Fair–“a celebration of play and entertainment for all ages”–will bring new and beloved toy and pop culture brands together under one roof this February for an interactive and fun-filled live event open to families, collectors, and media. Powered by the Toy Industry Association (TIA) and LeftField Media, Play Fair will take place Saturday, February 13 and Sunday, February 14 at New York City’s Javits Center North.
At the heart of Play Fair will be immersive, rewarding experiences, allowing the public to touch, feel, and interact with their favorite toys, games, and entertainment brands. Fans of all ages will experience toy reveals, photo ops, character interactions, stage performances, author readings, celebrity signings, live music, and giveaways. Retail areas will allow attendees to purchase show exclusives, limited-edition products, and rare variants of beloved toys and games. [Read more...]
The Toy Industry Association (TIA) will kick off its 100th anniversary celebrations on September 17 with a ribbon-cutting ceremony at the new Toy Halls of Fame Exhibit at The Strong National Museum of Play in Rochester, New York. The event will honor contributors to the toy industry’s evolution and success, including a number of TIA members.
Earlier this month, the president and CEO of the Toy Industry Association (TIA), Steve Pasierb, visited U.S. Consumer Product Safety Commission (CPSC) headquarters in Bethesda, Md., to discuss issues affecting the toy industry. According to the TIA, Pasierb and TIA staff met individually with Chairman Elliot Kaye and each of the agency’s four commissioners—Robert Adler, Marietta Robinson, Ann Marie Buerkle, and Joseph Mohorovic.
Toy and entertainment industry professionals with an interest in emerging technologies impacting play are invited to attend the Digital Kids Summit, taking place September 9 to 10 in San Francisco. The Toy Industry Association’s (TIA) Genius of Play initiative will be featured as an event sponsor.