TIF Hosts Annual Play Your Part LA Event

PYPLA_TRThe Toy Industry Foundation (TIF) in partnership with National Court Appointed Special Advocate Association (National CASA) hosted the annual “Play Your Part LA” event, with nearly 300 toy industry volunteers. More than 60,000 toys were donated to kids in foster care throughout Southern California and across 10 states.

About 50 toy companies participated in the event, through either a toy donation, sponsorship, or volunteer effort, including Jakks Pacific, Mattel, and Spin Master. Industry-wide volunteers sorted toys and wrote letters of support at “inspiration stations.” These toys and letters were placed in special care packages that are being shipped to 50 National CASA chapters. [Read more...]

Toy Fair Exhibitors Donate Record Number of Toys & Games

Following the 114th North American International Toy Fair, exhibiting toy companies donated a record-breaking number of nearly 55,000 new toys to the Toy Industry Foundation’s (TIF) Toy Bank, according to the Toy Industry Association. [Read more...]

Toy Industry Foundation, Nemours Children’s Health System Launch Research Project

TIFThe Toy Industry Foundation (TIF) and Nemours launched a year-long partnership. With the support of a $400,000 grant from TIF, Nemours will explore the impact of trauma-informed patient care and the role of play in helping kids and families heal and cope while in the hospital. Research findings will be used to develop a program  using play materials and related resources designed to support and comfort kids experiencing stress relations due to life-threatening illness, injury, or painful medical procedures. [Read more...]

TIF Seeks Donations to Reach Year-End Goal

TIFThis year, Toy Industry Foundation (TIF) collected toys for 350,000 kids in need, with distribution to 20 U.S. Military bases and 40,000 foster kids. To reach its year-end goal, the TIF needs 1 million more toys to collect, 15 U.S. Military bases to reach, and 40,000 additional foster kids to serve. [Read more...]

TIF, National CASA, Local Chicago Toy Companies Team Up For Play Your Part Event

e1526791-5bf9-4c7f-afbf-f477ce13729cMore than 400 Chicago area kids living in foster care received brand-new toys and an afternoon of play at a Play Your Part—Chicago event, hosted by the Toy Industry Foundation (TIF), National Court Appointed Special Advocate Association (National CASA), and CASA of Cool County. Toy industry volunteers, donors, and sponsors from more than 25 local toy companies were at the event on Wednesday, July 27 at U.S. Cellular Field. [Read more...]

Toy Industry Foundation Gives Back To Military Families with a Day Filled with Toys and Games

TIFThe Toy Industry Foundation (TIF) partnered with Boys & Girls Clubs of America’s (BGCA) Military Services to host a special toy giveaway for children of military families at Venture County Naval Base on June 10th. More than 1,000 kids and teens enjoyed a fun-filled day that included music and basketball games. Children were able to pick from a selection of brand-new toys and games, including stuffed animals, action figures, arts and crafts kits, puzzles, and more. The playthings were donated to TIF’s Toy Bank by generous toy manufacturers, distributors, and retailers from across the nation. [Read more...]

TIF Sets Goals for Winter

tblogoToy Industry Foundations’s Toy Bank will once again distribute to 35 military bases in the U.S. over the course of this year, with its first stop of back-to-back toy deliveries on April 4 and 5. The Toy Bank, in partnership with Boys and Girls Club of America Military Services (BGCA), hopes to reach 9,000 children at the two bases stationed at the Marine Corps Base Hawaii and USAG Hawaii CYS services. Brand new toy needs for children ages 0 to 12 include: ride-ons, plush, books, crafts, dolls, action figures, board games, and puzzles. [Read more...]

TIF Celebrates 1 Million Hours of Play

TIFThanks to Toy Industry Foundation’s (TIF) Play Pledge, families have promised to support their kids with more than 1 million collective hours of play so far this year. In celebration of this milestone, TIF is donating $10,000 worth of new toys to kids in need.

Toy Industry Foundation Announces #MyToyMemory Holiday Campaign

mytoymemoryThe Toy Industry Foundation will launch a fundraising campaign that will put new, donated toys into the hands of children in need this holiday season. Dubbed #MyToyMemory, the campaign leverages social media and consumer nostalgia to raise money in support of TIF programs that provide toys to children who need #MyToyMemory inspires toy lovers of all ages to share their favorite toy memories on Facebook, Instagram, and Twitter, and to visit CrowdRise.com to make a financial donation that will help TIF bring new toys to kids in need during the holidays.

Throughout the campaign, Mattel will match every dollar donated (up to $25,000), and other toy manufacturers and entertainment companies will be encouraged to match donations from consumers whose #MyToyMemory is associated with their brand.

TIF Launches Auction to Benefit Children in Need

TIFLogoThe Toy Industry Foundation (TIF) launched its second annual auction in collaboration with Charitybuzz. It features both unique experiences and exclusive items, such as a meet-and-greet with Mark Cuban, a rare Karl Lagerfeld Barbie doll from Mattel, and a private lunch with Soren Torp Laursen, the president of Lego Systems Inc.

[Read more...]