COMMENTARY: Oversized Toys Are the New Big Thing

Teenage Mutant Ninja Turtle Leonardo, from Jakks Pacific

There’s the old saying, “Go big or stay home.” Well, at the recent Sweet Suite event that was part of this year’s Blogger Bash, a lot of toy companies gathered in New York City to show off their wares, and many of them brought big toys. And by big, I mean that if placed side-by-side the average action figure, doll, ride-on, etc., these toys easily dwarfed the competition.

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