“Sing It, Laurie!” Debuts on Sprout

Sing It, Laurie!, the new animated musical preschool series co-created by children’s recording artist Laurie Berkner and Little Airplane ProductionsJosh Selig is coming to 24-hour preschool television channel Sprout. The short-form series will debut exclusively on the network beginning Monday, March 25. Sing It, Laurie! is the first collaboration between Berkner and Little Airplane.

Starring Berkner’s voice and featuring her original music written for the series, Sing It, Laurie! is about a little girl who uses her music and songs to help her better understand the world. The series also stars recording artist Lisa Loeb, who performs the roles of twin sisters Mellie and Nellie. [Read more...]

Rainbow Announces Strategic Game Deal with Tsumanga Studios

Tsumanga Studios, the Scotland-based game developer and publisher, has created a virtual world for girls based on the Winx Club brand. Girls ages 7 to 10 can explore the world of Magix, meet their favorite characters, join the fairies on adventures, and be a part of the Winx Club story. Tsumanga and Rainbow, creator and producer of Winx Club, say the virtual world will offer offline elements kids can enjoy outside of the online game. The Winx Club virtual world will be free to play, and will offer subscriptions for premium content and extended game play. Tsumanga hopes to launch the first Winx Club app in the spring, before the multiplayer virtual world is released in the fall.