China Toy Fair


DHX Media Signs Golden Bear Toys as Twirlywoos Master Toy Partner

UK broadcaster CBeebies has commissioned a brand new preschool series, Twirlywoos, from Ragdoll Productions. The series, set to air next year, will revolve around the Twirlywoos: four small, bird-like characters who are inquisitive, enthusiastic, and constantly looking to learn something new about the world.

Twirlywoos will combine stop-frame animation and live action sequences set in the real world. It will be produced in association with DHX Media, which will handle global distribution, merchandising, brand management, and marketing. DHX Brands, the consumer products arm of DHX Media, has signed a global master toy deal with Golden Bear Toys, which will launch product in 2016, with a key focus on plush and plastics (play sets/figurines), bath toys and games, and activity products.

Saban Brands, Jakks Pacific Team Up for Emojiville

EmojivilleSaban Brands and Jakks Pacific Inc. have collaborated on a multi-platform property, Emojiville. Saban Brands will launch Emojiville as an original web series this fall, and is developing a TV series for the brand. The new series will follow five emoji friends in the town Emojiville.

Jakks Pacific will develop consumer products, a toy line, and technology products for the property. Saban Brands will lead the content, distribution, marketing, promotion, and other licensing for the brand.

Sega Reveals Details about Sonic Boom Video Games

SonicWiiUconceptartSega will debut Sonic Boom: Rise of Lyric, developed by Big Red Button for the Wii U, and Sonic Boom: Shattered Crystal, developed by Sanzaru Games for the Nintendo 3DS, at this year’s Electronic Entertainment Expo in Los Angeles. The games will introduce new gameplay and the vilest villain in Sonic history: Lyric.

In both games, Sonic and his friends will work together to face Lyric, a giant snake-like creature from an ancient race. Gameplay will strongly focus on collaboration, making each of the team members’ roles elevated to capitalize each character’s unique talents and abilities. Sonic, Tails, Knuckles, Amy, and Sticks will need to band together as a team to prevent Lyric from powering his army of robots and carrying out his plan to destroy the world.

Both games were created to take full advantage of the gameplay mechanics of their respective consoles. Sonic Boom: Rise of the Lyric will be the first Wii U game to incorporate Cryengine, a 3-D game technology from Cyrtek, and will exhibit visually enhanced lush environments and landscapes within the game. [Read more...]