COMMENTARY: These New Japanese Toys and Games Aren’t Just for Kids, Part 2

So Japan has toys that are compelling enough for grown-ups to enjoy? Figures. No, I mean action figures. As I mentioned in part one of this commentary last week, Japan has some of the coolest action figures on the planet, and much of why has to do with that country’s toy-buying market, which skews older than, say, in the U.S.

However, a lot of that sophistication is now making its way over to this country, in the form of toys that are either imported from Japan, or have their roots there. Some are kids’ items that have double appeal among older audiences, while others are purposefully aimed at grown-ups. That’s a bit of a blanket statement, of course, as any toy can appeal to lots of different demographics for varying reasons. However, we have a feeling adults will want to get their hands on these particular figures once they’ve cleared customs–probably even more so than kids will.

Phil.April23.HikariTMNTThis spring, Funko will introduce its new line of Hikari Japanese Vinyl figures, which are inspired by the vinyl “kaiju” figures that have developed a considerable following among collectors in Japan. [Read more...]

Monsuno Takes Over TV Tokyo

Pacific Animation Partners, LLC, announced that the Monsuno television series is set to premiere on TV Tokyo in Japan in October. TV Tokyo is one of the major Tokyo television stations and specializes in anime programming.

Targeting 6-to-11 year-old boys, Monsuno is an animated action-adventure series in which kids discover, command, and battle creatures with destructive potential. A race to harness the power of Monsuno ensues between a group of heroic kids and the evil forces focused on destroying the planet. Monsuno’s 52×30-minute episodes will begin rolling out in more than 60 countries on Nickelodeon and free-to-air channels this fall.

This post was originally written by Sierra McCleary-Harris and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.