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Britney Spears Teams Up with Hasbro to Introduce a New Twist on a Favorite Game

With the help of pop icon Britney Spears, girls can show off dance moves and rock the spots with the new Twister Dance game from Hasbro. The game combines today’s dance music with the Twister spots and will give girls a new way to learn moves to today’s hot dance songs, including a custom Twister remix of “Till the World Ends” featuring Britney Spears.

Not only will a custom remix of Spears’ hit song be featured in the game, but the pop superstar will appear on game packaging and in a television ad set to begin airing next month. A behind-the-scenes web series, The Making of Britney’s Twister Dance Remix Video, launched on www.rockthespots.com on August 21. The series will be followed by the worldwide reveal of the Twister Dance commercial on September 9 and a special announcement for Britney Spears fans.

The game invites kids to rock the spots by placing Twister spots on the floor and then follow the direction of the Twister Dance console. The Twister Dance console offers bright, multi-color LED lights that show dancers on which spots they should place their feet. Arm and hand movements are up to the dancers, allowing them to show off their individual style. Players can connect any mp3 player to the console to dance to their own tunes. The built-in beat detection system turns any song into a dance routine.

The game is recommended for 1 to 2 players, ages 8 and up. Four AA batteries are required for the dance console (demo batteries are included). The game includes eight spots (4 per player).

This post was originally written by Sierra McCleary-Harris and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

Britney Spears Featured in New Twister Dance Game

Hasbro is teaming up with Britney Spears for the new Twister Dance game. The game combines today’s best dance movies with the iconic Twister spots to give girls a new way to learn moves to popular dance songs, including a customized Twister remix of “Till the World Ends” by Britney Spears.

In addition to having the remix of her song in the game, Spears will be featured on game packaging, in a television advertisement, and in dance instruction videos, all releasing this fall. Other artists include Ke$sha and Willow Smith. An exclusive Twister Dance song called “Caught Up in a Twister” will also make an appearance. The game, which features a built-in beat detection system, can connect to any MP3 player.

This post was originally written by Elizabeth A. Reid and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.