Virtual Piggy Partners With Innovation First For E-commerce Platform

Virtual Piggy, Inc. has integrated its youth-friendly payment system to Innovation First International, the company behind Hexbug Micro Robotic Creatures and Vex Robotics product lines. Hexbug products are available in more than 4,000 outlets globally including Walmart, Target, Toys “R” Us, RadioShack, and other mass and specialty retailers.

Virtual Piggy is integrated directly into Innovation First International’s Hexbug e-commerce platform to allow direct online and mobile purchases. Virtual Piggy has a standard interface to eBay’s Magento e-commerce platform, which facilitates a simple and rapid integration.