C2C Studios

WIT Announces Empowerment Day Speakers and Industry Experts

Screen Shot 2016-08-08 at 3.09.00 PMWomen in Toys, Licensing, and Entertainment (WIT) announced the speakers and experts who will be participating in its annual WIT Empowerment Day event, to be held on Sept. 26, the day before Fall Toy Preview in Dallas officially begins. Held in collaboration with Walmart and the Toy Industry Association (TIA), the day includes informational sessions and panels to help WIT members with their businesses.

This year, WIT has gathered industry experts, buyers, speakers, and panelists from the toy industry to help woman-owned start ups, entrepreneurs, and small business owners grow their businesses. [Read more...]

Marvel Debuts Black Panther Merchandising Program

black panther comicMarvel is rolling out a new merchandising program inspired by Black Panther in time for his first appearance as part of the Marvel Cinematic Universe, a new comic book written from Ta-Nehisi Coates, and 50th anniversary. The campaign will touch on all major categories including publishing, apparel, toys, collectibles, home goods, and more.

The licensing program features a wide range of products inspired by both the new Marvel comic book debuting April 6th and Black Panther’s first film appearance in Marvel’s Captain America: Civil War film in May. The products will feature standalone representations of the hero, as well as team-oriented sets inspired by the new film. [Read more...]

Rubie’s Wins Seasonal Supplier of the Year Award from Walmart

RubiesLogoRubie’s Costume Co., the industry leader in licensed Halloween costumes and dress up, was awarded the Seasonal Supplier of the Year Award from Walmart. The award was presented at Walmart’s Year Beginning Meeting on Jan 12.

Moose Toys Awarded Toy Supplier of the Year from Walmart

MooseToysMoose Toys has been named “Toy Supplier of the Year” from Walmart at the annual supplier summit held on Feb. 11 in Indianapolis, Indiana.

Last year, Moose Toys topped U.S. toy sales with Shopkins, with the Shopkins 12-pack as the hottest selling toy of the year, according to the NPD Group. The company also grew from the 25th position to the industry’s sixth ranked toy manufacturer in the U.S., according to The NPD Group.

COMMENTARY: Positive Outlook for 2016

After attending the TIA’s Fall Toy Preview in Dallas a couple of weeks ago, I feel confident that 2016 is going to be an even better year for the toy industry. While the show floor seemed quieter than in years past, the majority of companies I met with were upbeat and excited for holiday 2015 and the year ahead. A number of my meetings were cut short due to drop-ins by Walmart, Amazon, Target, and Toys “R” Us buyers, which is always a good sign.

The industry is expected to be up approximately 6 percent this year, and I expect this success to carry over to 2016. I saw a higher than usual number of new lines, and interesting expansions of successful products, proving that manufacturers are riding high on the wings of rising sales, leaving them willing and able to take some risks. [Read more...]

WIT Gathers Resources for Upcoming Empowerment Day Panels

WIT.logoWomen in Toys (WIT) has gathered business executives, celebrities, government officials, and more for the panel slate of its upcoming WIT Empowerment Day. Scheduled to take place on October 5 at the Dallas Market Center, WIT Empowerment Day will provide opportunities to meet with panelists, as well as more than a dozen hand-selected expert industry mentors, who can offer advice on how to grow businesses and get concepts to market. The event is free to WIT members.

[Read more...]

Playmation Marvel’s Avengers Available for Pre-Order at Canadian Retailers

PlaymationThis past week, Disney Consumer Products and Interactive Media (DCPI), along with Hasbro Inc., announced the pre-sale of Playmation Marvel’s Avengers at select Canadian retailers. A new system of toys and wearables, Playmation Marvel’s Avengers utilizes smart technology to inspire kids to run around and use their imaginations, as they become the heroes or heroines of stories from Marvel’s Avengers.

[Read more...]

Walmart Releases Chosen by Kids List of Top Toys for the Holiday Season

walmartWalmart has released its Chosen by Kids list, which features the top toys of the year as chosen by 1,000 kids. The retailer asked them to choose their favorite toys from among the newest items by Hasbro, Mattel, Spin Master, and Zing. For consumers’ convenience during this upcoming shopping season, the list is organized by gender and age, as well as by the categories Future Foodies, Veterinarians in Training, Dreaming Design Stars, and Adventure-Seekers in the Making.

[Read more...]

Playmation Marvel’s Avengers Now Available for Preview at Select Disney Stores

Playmation Shoot (TBD)Kids and parents can now experience Playmation Marvel’s Avengers for the first time at participating Disney Store locations, where two- and five-minute training sessions are available daily. For those who want to take part in an expanded experience, 30-minute Avengers Gear Orientations are available on Saturdays and Sundays by reservation only. During the longer Avenger Gear Orientation, kids and parents can learn more about the Avenger Gear, follow instructions from JARVIS, and interact with other participants to complete missions and adventures.

[Read more...]

Playmates Toys Adds Bebop and Rocksteady to TMNT Action Figure Line

BeBop_HI RockSteady_HINickelodeon and Playmates Toys have launched Bebop and Rocksteady action figures based on the Teenage Mutant Ninja Turtle characters. The figures will be available in mid-November exclusively at Wal-Mart.

The 5-inch action figures are fully articulated and sculpted to capture the personalities of the popular duo. Each figure is equipped with unique accessories and is compatible with most of the vehicles and play sets in the Teenage Mutant Ninja Turtles toy line. Bebop, a pig-headed mutant, features a bright purple Mohawk, X-ray glasses, and comes ready to battle with his weapon accessories. Rocksteady, a mutated rock-headed Rhino and the brains behind the duo, is ready to hunt down the Turtles with his hammer-and-sickle weapon accessories.

The villainous duo will make their return to TV this January as part of the third season of Nickelodeon’s CG-animated Teenage Mutant Ninja Turtles series.