China Toy Fair


Green Lantern Toys Showcased at Toy Fair

Warner Bros. Consumer Products (WBCP) is gearing up for the June 17 release of Green Lantern with a worldwide licensing program led by DC Entertainment’s master toy licensee, Mattel.

The video above shows some of the company’s Green Lantern products showcased at Toy Fair. Mattel’s multi-category Green Lantern toy line will include basic and deluxe action figures, figure/vehicles, role-play, play sets, games, puzzles, and vehicles.

Warner Bros. Announces Licensees for Green Lantern

Warner Bros. Consumer Products (WBCP) has announced the worldwide licensing program for Warner Bros. Pictures’ Green Lantern, to hit theaters June 17. The program will be led by DC Entertainment’s master toy licensee, Mattel.

Mattel will debut a toy line that will include the Green Lantern Ring Blast Jet Figure & Vehicle, the Green Lantern Battle Shifters Figures, and the Green Lantern Movie Masters Figures. The company’s multi-category toy line will include basic and deluxe action figures, figure/vehicles, role-play, play sets, games, puzzles, and vehicles. Each basic action figure will come with a Green Lantern ring that can make kids feel as if they have been “chosen” to be a Green Lantern, too.

[Read more...]

Harry Potter Licensees Announced for Upcoming Movies

Warner Bros. Consumer Products (WBCP) has announced its licensing roster so far for the upcoming feature films Harry Potter and the Deathly Hallows – Part 1 and Part 2, in theaters November 19 and July 15, 2011 respectively.

Coinciding with the release of Part 1, Lego will debut an array of Lego Harry Potter construction sets, including Hogwarts Castle, Freeing Dobby, Quidditch Match, Hagrid’s Hut, The Burrow, and Hogwarts Express. Other licensees include The Noble Collection (wands, chess sets, high-end sculpts), Tomy, Panini, DeAgostini, Hasbro, Rubie’s Costume Co., Artbox Entertainment, Gentle Giant, Giant Merchandising, Jibbitz, BioWorld Merchandising, Inc., Hallmark, Andrews McMeel Publishing, Tonner Doll, and more.

Harry Potter and the Deathly Hallows – Part 1 marks the first part in the final chapter of the series. Directed by David Yates from a screenplay by Steve Kloves (based on the book by J.K. Rowling), the movie is produced by David Heyman, David Barron, and Rowling.

Harry Potter: The Exhibition Hits the West Coast

As the planned final stop on this national tour, Seattle is set to receive the Harry Potter: The Exhibition experiential exhibit. The Pacific Science Center will house the event, which features props and costumes from the Harry Potter films.

Warner Bros. Consumer Products partnered with Global Experience Specialists, Inc., to create the 10,000 square foot exhibit. Featuring hundreds of items from all of the previous films, as well as new items from the upcoming two-part finale, The Deathly Hallows, The Exhibition runs from October 23 to Jan. 30, 2011. Tickets go on sale August 14. Museum members can pre-order tickets from now until Saturday.

The exhibit will open daily at 10 a.m. The museum also plans to show part one of Harry Potter and the Deathly Hallows in its IMAX theater when the film releases November 19.

Warner Bros., WaterTower Music Release Bugs Bunny CD

On July 13, Warner Bros. Consumer Products and WaterTower Music will release a live Bugs Bunny at the Symphony concert recording, which captures the debut performance of “Bugs Bunny at the Symphony.” The first performance was held in May at the Sydney Opera House, and was created and conducted by Emmy Award winner George Daugherty.

The production and recording follows the orchestra and film concert Bugs Bunny on Broadway, which debuted in 1990 at the Gershwin Theatre and was also created and conducted by Daugherty. Both productions feature Looney Tunes characters, including Bugs Bunny, Elmer Fudd, Porky the Pig, and Daffy Duck, as voiced by Mel Blanc and Arthur Q. Bryan, and is composed by Carl Stalling and Milt Franklyn.

The CD will be the first major recording of Stalling and Franklyn’s work to be released in two decades. The CD contains nine full-length cartoon scores, excerpts, and songs from 10 others, plus two full-length symphonic overtures which inspired the cartoons.

Bugs Bunny at the Symphony will have the second tier of its world premiere at the Hollywood Bowl July 16 and 17 with the L.A. Philharmonic.

Costume Changes Continue for Warner Bros. Consumer Products

Warner Bros. Consumer Products (WBCP) and Rubie’s Costume Co. (RCC) have announced that they have renewed their global licensing contract. The agreement gives RCC the right to continue producing costumes based on Warner Bros. products, which it’s held since 1999.

RCC’s contract with WBCP includes the North American, Oceanic, Middle Eastern, Asian, and various other markets, with products ranging from franchises such as DC Comics super heroes and Harry Potter, to The Lord of the Rings and The Wizard of Oz.

Bandai Picked as Global Master Toy Licensee for Thundercats

Warner Bros. Consumer Products (WBCP) has appointed Bandai America Incorporated as the global master toy licensee for the animated series Thundercats. Bandai will create and distribute products worldwide to complement the original brand property, as well as a new animated series, set to air on Cartoon Network in 2011.

The new Thundercats, based on the series that first aired in 1985, is executive produced by Sam Register (Teen Titans, Ben 10, Batman: The Brave and the Bold), and is being called a “21st century re-imagining of the original.” Michael Jelenic (Batman: The Brave and the Bold, Wonder Woman) and Ethan Spaulding (Avatar: The Last Airbender) are the producers. Warner Bros. Animation and Studio4°C are developing the series, which is currently in production.

Warner Bros. Signs New Deals for Harry Potter, Expands Looney Tunes Program

Warner Bros. Consumer Products (WBCP) has announced licensing agreements with Creative Imaginations and The Noble Collection in anticipation of the upcoming theatrical releases Harry Potter and the Deathly Hallows: Part 1 and Part 2. The Noble Collection will expand its collection of Harry Potter merchandise by adding 40 new wands, including wands used by each and every character in the Harry Potter film series, bringing the total wand collection to more than 60.

The Noble Collection, who worked closely with the Harry Potter film production team to ensure that the products are authentic and true to the films, will have approximately 200 Harry Potter products, including wands, jewelry, chess sets, and other collectibles. The products will be available by the end of the year at www.noblecollection.com.

WBCP also signed a two-year licensing deal with Creative Imaginations. The company, which provides custom manufacturing of scrapbook products via licensed artist and brand designs, will create a new line based on the Harry Potter films, including scrapbooking paper, stickers, albums, kits, autograph books, embellishments, and more.

[Read more...]

Icon Heroes to Produce “Thundercats” Collectible Statues and More

Warner Bros. Consumer Products (WBCP) has partnered with Icon Heroes to create collectible products inspired by the 1980’s animated series, Thundercats.  Under the new deal, Icon Heroes will manufacture a line of six-inch and under-scale statues, vehicle replicas, environments, and dioramas inspired by the television series. The statues will be branded as “Staction Figures” (Static Action Figures), and will be non-articulated, standing on top of a detailed environment base.

Each Staction Figure will be scaled so that they can be displayed individually or alongside other six-inch action figures and statues. The first Staction Figures scheduled for release are Lion-O, Jackal Man, and Jaga. Other products––such as Thunderclaw, Cat’s Lair, and more––will be released at a later date.

Icon Heroes’ products will be available for purchase directly through its store at www.iconheroes.com.