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Warner Bros. Interactive Entertainment has signed a multi-year exclusive agreement with Sesame Workshop for the rights to create and publish interactive video game titles based on Sesame Street. The worldwide agreement is in addition to Sesame Workshop’s partnership with Warner Home Video for a multi-year, exclusive home entertainment distribution deal for Sesame Street’s library, new content, EST, and transactional VOD. New DVD titles will be released this year.
Warner Bros. Interactive Entertainment has been named the worldwide publisher of the sequel to Batman: Arkham Asylum. The video game sequel is currently in development with Rocksteady Studios. For more information, and to sign up to receive updates regarding the game, visit www.arkhamhasmoved.com.
Warner Bros. Consumer Products has appointed Tomy Europe as the new regional master toy licensee for the upcoming Harry Potter two-part movie. As part of the three-year licensing deal, Tomy Europe will develop a range of action figures, games, electronic toys, and role-play items for Harry Potter and the Deathly Hallows, which will be released as a two-part series in November 2010 and July 2011. The agreement will cover the UK and Europe, the Middle East, and Africa.
