The Beatrix Girls Debuts Five Track EP Across Major Music Channels

The Beatrix Girls BandThe Beatrix Girls, a collectible line of pop-star dolls with their own original music, has developed a digital music platform to coincide with the dolls’ Toys “R” Us launch this holiday season. Their five-track EP, Meet The Beatrix, will be available everywhere music is consumed, including iTunes, Spotify, Amazon MP3, Muve Music, iHeart Radio, and Pandora.

Additionally, fans can receive an exclusive CD on Cyber Monday, December 2, at ToysRUs.com with the purchase of a doll. The age-appropriate tracks have been engineered by a talented team that promotes girl empowerment through the songs, “Just Bein’ Beatrix,” “Bend the Rules,” “Go Extreme,” “Doin’ My Thing,” and “Nice Try.”

The line was conceived by Sherry Gunther Shugerman, a two-time Emmy Award-winning producer and studio executive who has experience in producing The Simpsons, Rugrats, and Family Guy.

Fans can sing and dance along with The Beatrix Girls on its branded Pandora station, launching through December 31 on Pandora Internet Radio.

About the author

Deanna Atkins

Deanna Atkins

Deanna Atkins is the editorial assistant at Adventure Publishing Group. She helps the editorial team on leading trade magazines The Toy Book and The Licensing Book, and contributes online at toybook.com, licensingbook.com, and thebigtoybook.com. When she’s not trying to keep up with Toy Insider Mom Laurie Schacht, she can be found reviewing kids’ CDs, DVDs, and books while daydreaming about the upcoming How to Train Your Dragon sequel and reading the dictionary. Follow her on Twitter @Deeeannuh and keep up with her bi-weekly, sometimes funny commentaries on toybook.com.

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