The Federal Trade Commission (FTC) has issued a call for comments on revisions to the Children’s Online Privacy Protection Act (COPPA). In response to comments from the Toy Industry Association (TIA) and other stakeholders, the deadline for comments has been extended by two weeks, from September 10h to September 24.
Proposed changes in the Supplemental Notice of Proposed Rulemaking would modify certain definitions and strengthen certain protections for the online collection, use, or disclosure of children’s personal information, including several technical issues that will affect how websites pass on information designed to restrict online behavioral advertising targeting individuals believed to be children.
The TIA Responsible Marketing to Children Committee has agreed that an industry response is important and will be developing a document for submission to the FTC.
Input from TIA members to be included in this compiled set of industry comments is requested by Wednesday, September 12.
This post was originally written by the Toy Industry Association and published at ToyAssociation.org. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.