The Toy Industry Association (TIA) has created programs and events for exhibitors, retailers, and members of the media for the North American International Toy Fair. The agenda is as follows:
• International Visitor’s Welcome Reception on February 14, 6 to 7:30 p.m. The TIA will encourage registered international Toy Fair exhibitors, buyers, members of the media, and invited trade officials to meet and mingle.
• U.S. Market Research Presentation on February 15, 8:30 to 9:30 a.m. International toy companies can receive help identifying potential expansion opportunities within the U.S.
• The Toy Trends Briefing on February 15, 4 to 5 p.m., will provide buyers, media, and other interested parties with an introduction to the year’s most exciting trends in toys and games.
• Canadian Toy Association Reception on February 15, 6 to 8 p.m. The Canadian Toy Association will host an informal gathering of all Canadian exhibitors, suppliers, buyers, and media at Toy Fair.
• Toy Safety Update on February 16, 9:30 to 12:30 p.m. The TIA will provide manufacturers with critical information to help ensure that their product complies with all U.S. and international safety standards and regulations.
Program and event locations can be found at the TIA website. The TIA also provides a free directory of exhibitors that are prepared to export to 60 different national markets outside of the U.S. Copies of the directory will be distributed at the show.
