TIF Announces “Adopt-the-Pig” Sponsorship Program

The Toy Industry Foundation (TIF) has announced a year-long sponsorship opportunity that would allow a single toy company to help children in need throughout next year. The special donor who participates in the Adopt-the-Pig sponsorship program by contributing $10,000, tax-deductible, to TIF’s Toy Bank will impact one million children in need next year.

Sponsorship funds will fuel the work of The Toy Bank program next year and help TIF engage the public. The sponsor company will be recognized through various intra-industry print and online publications, including TIF’s booth at the 111th American International Toy Fair.

Any company that is interested in this sponsorship opportunity or learning more about other recognition opportunities may contact TIF at (646) 454-5581 by October 30.

About the author

Phil Guie

Phil Guie is an associate editor at Adventure Publishing Group. He writes and edits articles for The Toy Book and The Licensing Book. Phil also serves as lead editor for The Toy Book Blog and The Toy Report newsletter, and manages social media for The Toy Book. But of course, Phil’s pride and joy are his weekly reviews for The Toy Insider, in which he writes about video games, movies, and other cool things. His hobbies include comics, baking, fidgeting, and traveling to off-the-beaten places and making new friends.