ChizSix Marketing & Media and AKCO are entering the Wooshi World.
Toshiverse Labs added the two companies to its roster of key consultants as it prepares to build its Wooshi World brand beyond the metaverse and into a world of phygital play.
According to Toshiverse, there are currently 11,111 Wooshi “running loose and causing chaos.” They are unique in color, personality, and appearance, and behind their mostly cute appearance, the Wooshi harbor the ability to create chaos fueled by curiosity and a penchant for mischief.
Launched as a non-fungible token (NFT) brand, Wooshi World is set to expand into animated content, toys, video games, and other licensed consumer products this year.
“After speaking with both ChizSix and AKCO we knew they were the perfect partners to help us achieve our ambitious, brand-building goals for all things Wooshi in 2023,” says Cole Gurman, Co-Founder of Toshiverse Labs. “They each understand how to build brands from the ground up, and have a passion and hunger for success that is unmatched. We look forward to drawing upon their enthusiasm and expertise in the months ahead.”
ChizSix Marketing & Media was launched last fall by industry veterans Harold and Jennifer Chizick. AKCO was launched in 2020 by former Nelvana and Sutikki head Andrew Kerr.
“The Wooshi are incredible characters. I can’t remember the last time I took a look at an imaginary creature and just smiled,” says Harold Chizick, CEO & President of ChizSix Marketing & Media. “We’re excited to work alongside the team to drive further growth in 2023.”
For more insight into what ChizSix Marketing & Media is up to this year, check out The BIG Toy Book, available Feb. 28!
