Toy State to Debut NASCAR Products at Michigan International Speedway

TSleftToy State will unveil the latest products from its flagship Nikko and Road Rippers brands this Saturday at Michigan International Speedway. The company will debut its NASCAR-themed cars in advance of this weekend’s Spring Cup race, part of global licensing agreements signed with NASCAR and various NASCAR teams late last year.

The Nikko NASCAR R/C cars are built to 1:16 scale with a fully functioning radio control, and Road Rippers NASCAR Come-Back Racers feature motorized driving with real NASCAR sound effects. Both assortments showcase the authentic NASCAR paint schemes of Dale Earnhardt Jr., Jimmie Johnson, Regan Smith, and Chase Elliott.

TSIn addition to NASCAR, Toy State’s R/C brand portfolio features partnerships with automotive, lifestyle, and entertainment brands including Caterpillar, Hot Wheels, DC Comics, Barbie, Thomas and Friends, Teenage Mutant Ninja Turtles, and WWE.

Toy State is currently in its second year as primary sponsor of Tommy Baldwin Racing’s No. 7 Nikko RC/Toy State Chevrolet, driven by Regan Smith.

About the author

Maddie Michalik

Maddie Michalik

Maddie Michalik was the Editor-in-Chief of The Toy Book from 2020-2022. She was also a Senior Editor at The Toy Insider and The Pop Insider.

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