WBIE Names David Haddad New Executive VP of Publishing

Warner Bros. Interactive Entertainment (WBIE) has announced a strategic management realignment to position it for growth, with changes designed to increase top-line global revenue and manage the continued digital transformation. This realignment was announced today by Martin Tremblay, president of WBIE.

As part of the management realignment, David Haddad was named to the newly created role of executive vice president of publishing operations and will report to Tremblay. Haddad will be responsible for driving all revenue activities across WBIE’s live and console game businesses as well as supporting the digital transition. Worldwide sales and distribution for console and digital games, digital publishing, live publishing, and business intelligence now report to Haddad.

Haddad most recently served as senior vice president of digital publishing at WBIE, and has held leadership roles at Etoys, Mattel, and The Walt Disney Company.