Wonder Workshop Appoints New COO, Vice President of Marketing

WonderWorkshopWonder Workshop has appointed Raghu Sethuraman as COO and Ned Ward as vice president of marketing. Sethuraman will lead global operations, finance, customer service, and reseller partner organizations. He brings more than 16 years of leadership experience to Wonder Workshop from fast growing global e-commerce, supply chain, manufacturing, finance, and customer service organizations including Amazon.

Ward will oversee all marketing, including brand and product marketing and community, public relations, and partnership efforts for Wonder Workshop. He has more than 20 years of toy and brand marketing experience at Mattel, Bandai, and Playmates Toys. Ward led numerous Mattel brands such as Hot Wheels and Masters of the Universe, as well as key licensed brands such as Disney•Pixar Cars.

About the author

Phil Guie

Phil Guie

Phil Guie is an associate editor at Adventure Publishing Group. He writes and edits articles for The Toy Book and The Licensing Book. Phil also serves as lead editor for The Toy Book Blog and The Toy Report newsletter, and manages social media for The Toy Book. But of course, Phil’s pride and joy are his weekly reviews for The Toy Insider, in which he writes about video games, movies, and other cool things. His hobbies include comics, baking, fidgeting, and traveling to off-the-beaten places and making new friends.

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