Wham-O products will be on full display at Ultimate Frisbee Association (UFA) events thanks to the upcoming introduction of Wham-O Kids Zones. The Wham-O Kids Zones will highlight new items such as Slip ‘N Slide Air and Trac-Ball II, among other products.
These activations will occur at select games for the UFA teams the Philadelphia Phoenix, the Minnesota Wind Chill, the Dallas Legion, and the Madison Radicals. All team locations will be home to a Wham-O Kids Zone in 2025.
The UFA was established in 2012 as the American Ultimate Disc League, and features 24 Ultimate Frisbee sports teams across the country. The brand Sports Dimension (SDI) is the exclusive licensee of Wham-O brands, which includes Frisbee, and partnered with the American Ultimate Disc League to rebrand as UFA in January.
To learn more about the upcoming activations, which will be a feature of the UFA Championship Weekend in Salt Lake City on Aug. 23-24, visit the Watch UFA website.
