Masha

Animaccord signed a deal with Grupo Anaya S.A., a part of Group Hachette Livre, for a branded Masha and the Bear publishing line in Spain.

The publishing program in Spain will include storybooks, coloring books, sounds books, and other titles. The first launch of licensed books is planned for the third and fourth quarters next year. Masha and the Bear books will be available in major bookshop stores across Spain, department stores, and supermarkets.

Animaccord also prolonged its contract with Penguin Random House Grupo Editorial Unipessoal in Portugal for board books, story books, gift books, e-books, and more. The new Masha and the Bear licensed books are expected to launch in Portugal by the end the year.

About the author

Madeleine Buckley

Madeleine Buckley

Madeleine Buckley was a Senior Editor at The Pop Insider, The Toy Insider, and The Toy Book. She covered all things toys and fandom, and has appeared on Cheddar and a variety of regional news networks to talk about the latest trends in both. She is a movie score enthusiast, mediocre knitter, proud Syracuse alumna, and Marvel lover. You can usually find her at the movies or hanging out at home with her super-pup, Parker.

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