Animaccord inked a new deal with Herotainment LLC to serve as media agent for Smighties across traditional and digital platforms, including YouTube, in select territories.

Produced in the U.S., Smighties is an animated comedy series geared toward kids ages 4 to 7. With a message of “small + mighty,” the Smighties embark on fantastic adventures in a magical land that’s described as being “part fun, part heroic, and all zany.”

“Our colorful, pint-sized heroes and their empowering message resonate with kids and families everywhere, and we are thrilled to partner with world-class company Animaccord to build the beloved Smighties into a global phenomenon,” says Caryn Teman, founder and co-CEO of Herotainment.

Animaccord has exclusive media rights to distribute 39 episodes of Smighties to Russia, the CIS, Eastern Europe, and Turkey. The company plans to apply the same strategies that have led to success for its own Masha and the Bear in coordinating Smighties YouTube channels in Russian, Ukranian, Arabic, and Turkish.