The American Specialty Toy Retailing Association (ASTRA) will hold its first Certified Master Sales Representative (CMSR) workshop on December 11 in Las Vegas during the annual sales representatives meeting. Participants in the three-hour evening meeting will complete the customer service component of the CMSR program, which will have additional modules that sales representatives can complete online to become fully credentialed.
The CMSR credential is part of ASTRA’s suite of professional credentials, which promote a stronger toy industry to increase knowledge about business, finance, customer relations, promotion, technology, and the importance of play.
The upcoming CMSR workshop will be held at The Mirage in Las Vegas on Dec. 11 from 5:30 to 9 p.m. Visit ASTRA Academy for more information and to register.