WowWee, Pinkfong Plot Baby Shark ‘FinFest’ Instagram Takeover Event

Source: WowWee

On Saturday, Oct. 24, WowWee and Pinkfong are bringing popular influencers together to celebrate the launch of the Pinkfong Baby Shark Dancing DJ.

WowWee’s latest Baby Shark toy is featured as a Hot 20 pick in the Toy Insider’s 15th annual Holiday Gift Guide and features seven songs and three dance games that encourage kids to get moving. Using its unique “Dance Detection Technology,” the Pinkfong Baby Shark Dancing DJ dances when kids dance.

During Saturday’s Instagram FinFest, eight top influencers will show off their families’ dance moves and all the ways that kids can play with the Pinkfong Baby Shark Dancing DJ. Additionally, a chart-topping musical artist is on deck as a special guest that will be revealed during FinFest. Content will be shared across the @WowWee, @Pinkfong.Official, and @NickJr Instagram accounts.

Source: WowWee/The Toy Book

Participants include

Pinkfong Baby Shark Dancing DJ is available now at Amazon, Kohl’s, Target, Walmart, and other retailers across the U.S.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.