Source: Bandai

Ultraman is hitting the road.

Bandai Spirits Co. and Bandai Namco Asia Co. are going direct-to-consumer (D2C) with the Ultra Heroes Tour South East Asia. The companies will showcase new action figures from their Tamashii Nations brand at the tour that kicks off in Bangkok, Thailand on Sept. 8.

Families will discover the latest action figures inspired by Ultraman, one of the most popular characters and licenses in Southeast Asia while enjoying a special movie, stage shows, and appearances by special guests. A life-sized, 6-foot statue of Ultraman Decker will greet attendees. The statue is based on Tamashii Nations’ S.H. Figuarts Ultraman.

Tamashii Nations Box Ultraman ARTlized “We’ve Come Our Ultraman” | Source: Bandai

The tour will also be the first place that families will be able to preorder the new Tamashii Nations Box Ultraman ARTlized “We’ve Come Our Ultraman” figure ahead of its official launch date. The figure comes in eight different styles plus a rare variant.

Related: The Toy Book Top 10: The Hottest Stories of August 2022

The Ultraman Heroes Tour is slated to visit other cities throughout the region in the months ahead. Additional information, including dates, times, and locations can be found here.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

archivearrow-chevron-downarrow-chevron-left-greyarrow-chevron-leftarrow-chevron-rightarrow-fatarrow-left-blackarrow-left-whitearrow-right-blackarrow-rightarrow-roundedbookscalendarcaret-downclose-whiteclosedocumenteditorial-archiveeyefacebook-squarefacebookfilesgifthamburgerheadinghearthomeinstagram-squareinstagramlatestlinkedin-squarelinkedinmailmedia-inquiresmessagenewsopen-boxpagination-leftpagination-rightpauseplayprintproduct-archiverecent-productssearchsharesort-filterspotifysunteamtiktoktime_purpletimetrendingtvtwitter-squaretwitteryoutube