Brandberry has joined forces with Flux Animation Studio to develop Furmaids, and is searching for broadcast partners around the globe, in addition to a toy partner. Furmaids are magical animals that transform into animal/mermaid hybrids when they enter the water. The brand features themes of transformation, exploration, and cooperation—with an ecological twist.
“We recognize that there is a shift in the content industry and plan to shake things up with a new innovative consumer product-focused approach,” said Ashley Mady, president of Brandberry. “We are so excited to be working with Flux Animation Studio and look forward to securing additional strategic partners during New York Toy Fair and Kidscreen.”
The consumer products strategy is centered on key toy categories including plush, technology, and collectibles.
