Brandgenuity partnered with Goliath Games, Basic Fun, and Spirit Halloween to expand the licensing program for Houghton Mifflin Harcourt’s (HMH) Carmen Sandiego brand, which launched as a Netflix animated series last month.

Goliath Games will launch a Carmen Sandiego board game, while Basic Fun is developing a hand-held Carmen Sandiego game modeled off an on-screen gadget from the series. Both products are set to launch this fall.

Spirit Halloween will release Carmen Sandiego-inspired costumes and accessories in time for this Halloween.

“We are excited to help develop Carmen Sandiego into a broad licensing program, with fun, action-packed, educational products that will delight children and parents alike,” says Allison Lort, vice president of business development at Brandgenuity. “Carmen Sandiego is a positive role model for young girls everywhere: she’s smart, cool, and a global citizen, … but most of all, she is the ultimate SHE-ro just by being herself!”

In addition to the series, HMH is bringing Carmen Sandiego back across multiple channels, including a publishing program and a Carmen in the Classroom educational program.

About the author

Madeleine Buckley

Madeleine Buckley

Madeleine Buckley is a senior editor at The Pop Insider, The Toy Insider, and The Toy Book. She covers all things toys and fandom, and has appeared on Cheddar and a variety of regional news networks to talk about the latest trends in both. She is a movie score enthusiast, mediocre knitter, proud Syracuse alumna, and Marvel lover. You can usually find her at the movies or hanging out at home with her super-pup, Parker.