Source: Breyer

The leading maker of equestrian-inspired toys, gifts, and collectibles just dropped the curtain on a limited-edition horse that will help to do some good.

Breyer introduces Hope, the 2021 Freedom Series Horse of the Year. For the release of this 1:12-scale collectible, Breyer partnered with Covenant House, a leading organization that provides food, shelter, immediate crisis care, and other programs to support homeless young adults in the U.S., Canada, and Latin America. Breyer will donate $1 to Covenant House for each Hope model sold.

“We’re very proud of this year’s Horse of the Year and the unique opportunity to create a beautiful horse portraying the powerful, uniting message of hope for a brighter future and a better tomorrow,” says Stephanie Macejko, vice president, marketing, Breyer. “It is an honor to partner with Covenant House and support this wonderful organization providing safety, care, and hope to young people experiencing homelessness across our country.”

Related: Breyer Gallops Into Toy Deal for Epic Story Media’s ‘Piper’s Pony Tales’

To celebrate the launch, Breyer is also a sponsor of Covenant House’s virtual fundraiser, Night of Covenant House Stars, on Monday, May 17. The event is free to the public and will feature appearances by a host of artists and performers, including Denée Benton and Daniel Yearwood of Hamilton, Charlie Day (It’s Always Sunny in Philadelphia), Ana Villafañe (New Amsterdam), and many more

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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