Bubble Pop LLC is launching its new line of Bubble Pop gift wrap and packaging products this month at Walmart stores across the U.S.

Bubble Pop puts a twist to bubble wrap with the application of patterns, colors and design, available in a variety of sizes for multi-use projects. Bubble Pop can act as an alternative to wrapping paper, offering damage protection and fun than other packaging alternatives.

Selling at Walmart stores across the U.S., there are four different Bubble Pop designs available in multiple colors, along with seasonal designs. Rolls are available two sizes, and the company plans to expand the line with new iterations and licenses coming this summer and fall to U.S. retailers.