Burger King restaurants and MGA Entertainment (MGAE) have entered into a deal for a global promotion featuring MGAE’s Lalaloopsy brand. Burger King restaurants will feature Lalaloopsy accessories in Kids’ Meals globally through June 21.
Girls will receive one of the following sweet-themed items inside Kids’ Meal bags: the Jelly Wiggle Jiggle Locket Necklace, the Bubble Smack “N” Pop Compact, the Jewel Sparkles Hair Combs, or the Pickles B.L.T. Sound Clip.
“Lalaloopsy is one of the largest doll collector brand for girls, and our fans from around the world have been asking for ways to accessorize with Lalaloopsy,” says Isaac Larian, CEO of MGA Entertainment. “Burger King restaurants provide the perfect vehicle for the delivery of silly surprises to girls globally inside their kids’ meal.”