Cra-Z-Art Names Charlie Zakin to Vice President of Advertising

Cra-Z-Art has appointed Charlie Zakin to the newly created position of vice president of advertising. He is a veteran of both the toy and media industries, with extensive experience on the client and agency side. Zakin formerly served as vice president, corporate media, at Hasbro Inc.

“We are thrilled to have Charlie join our leadership team,” says Larry Rosen, the chairman of Cra-Z-Art. “Charlie’s expertise in all facets of media, including his keen knowledge of the advertising landscape, will be a huge asset for Cra-Z-Art as we look to aggressively grow our business.”

About the author

Phil Guie

Phil Guie is an associate editor at Adventure Publishing Group. He writes and edits articles for The Toy Book and The Licensing Book. Phil also serves as lead editor for The Toy Book Blog and The Toy Report newsletter, and manages social media for The Toy Book. But of course, Phil’s pride and joy are his weekly reviews for The Toy Insider, in which he writes about video games, movies, and other cool things. His hobbies include comics, baking, fidgeting, and traveling to off-the-beaten places and making new friends.