Animal Adventure Snoopy plush | Source: Dan Dee International

The Peanuts gang has a new deal for plush.

Animal Adventure, LLC — a subsidiary of Dan Dee International LLC — inked a licensing deal with Peanuts Worldwide to produce a new line of plush toys, soft seating, décor, and baby products based on Snoopy, Charlie Brown, and other characters from Charles Schulz’s iconic franchise. The move comes as Dan Dee looks to expand beyond its seasonal business and into greater reach for every day, year-round items.

“The team at Peanuts offers world-class creative and sales support to their licensing partners, and paired with the design capabilities at Animal Adventure, we are excited to bring a dynamic line of Peanuts products to market,” says Peter Gainsley, president, Animal Adventure.

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For many years, Dan Dee and Peanuts have collaborated on seasonal product lines offered by major retailers throughout the U.S.

Animal Adventures’ everyday Peanuts products will be available this summer, and Dan Dee’s seasonal Peanuts lines are available now.