Day 6 and NBA Take Backyard Sports Franchise to Mobile

Day 6 Sports Group (Day 6) and the National Basketball Association (NBA) have joined for the re-launch of Backyard Sports, a series of digital games starring kid versions of popular professional sports stars.

Backyard Sports, which originally debuted in 1997, will be released in mobile game form for smartphones and tablets. A roster of new professional sports stars will join the Backyard Sports team and will be enhanced by in-game power ups and never-before-seen features.

Golden State Warriors point guard Stephen Curry has joined forces with Day 6 Sports Group as the face of the Backyard Sports Basketball line and is the first NBA player to sign an endorsement deal with the franchise. Backyard Sports NBA Basketball will be released next spring.

About the author

Alexis Willey

Alexis Willey is an editorial intern at Adventure Publishing Group. She assists the editors on leading trade magazines The Toy Book and The Licensing Book and online at toybook.com and licensingbook.com. She also contributes to the weekly e-newsletters The Licensing Report and The Toy Report. Alexis spends her time (and money) going to concerts, city hopping, and shamelessly taking pictures of her food. When she isn’t making “just one more” cup of coffee, she’s probably working on her university’s literary magazine and getting really geeky about words and design. Follow her travels and strange commentary on Twitter and Instagram: @alexisrwilley.