At Vidcon, Moose Toys launched a new franchise, Disney Doorables.
With more over 80 to collect, Disney Doorables are the first micro collectible to feature glass glitter eyes giving them a distinctive look. Fans will be able to build their own worlds and create their own Disney story with the stackable, modular playset platform.
Disney Doorables is made up of a large library of fan favorite characters from successful Disney franchises including Frozen, Moana, Mickey Mouse & Friends, Monsters Inc., and more.
Fans were able to experience the unboxing first-hand at Vidcon, where Moose created an activation encouraging curious visitors to ask themselves the question, “What’s behind the door?”, before they embarked on a journey unlocking the world of Disney Doorables.
Disney Doorables will be available from select retailers in August.
