Disney Introduces First Latina Princess


Disney has introduced its first Latina Princess: Elena of Avalor, a 16-year-old character inspired by “diverse Latin cultures and folklore.” Disney describes Elena as a “bold, caring, funny and clever ascendant to the throne in the fairytale kingdom of Avalor.”

Elena will debut on Disney Junior‘s animated show Sofia the First next year, followed by a spinoff series, Elena of Avalor, which will premiere next year on Disney Junior and Disney Junior’s programming block on the Disney Channel. The series will be presented in 25 languages in 154 countries worldwide. The show’s estimated daily reach will be more than 207 million households.

Princess Elena’s journey begins when her parents and kingdom were taken by the evil sorceress, Shuriki. Elena faced the sorceress to protect her little sister, Princess Isabel, and grandparents. In the process, her magical amulet pulled her inside its enchanted jewel, which saved her life but imprisons her. Years later, Princess Sofia discovers the truth about the amulet she has worn since joining her royal family and sets out to restore Elena to her human form and help her return to Avalor.

About the author

Christine Duhaime

Christine Duhaime

Christine Duhaime is an associate editor at Adventure Publishing Group. She contributes to leading trade magazines The Toy Book and The Licensing Book and manages all editorial content for thelicensingbook.com. She also contributes to seasonal publication The Halloween Insider and blogger reference site thebigtoybook.com Christine is a nostalgia junkie and a plush enthusiast. She enjoys exploring and photography, and is always up for an impromtu adventure. You can follow her on Instagram @christineduhaime.