It’s a new era at Entertainment Earth.
The online retailer and wholesaler of pop culture toys and collectibles appointed Billy Lagor as its new CEO, succeeding Aaron Labowitz, who co-founded the company in 1996 alongside his brother, former Entertainment Earth President Jason Labowitz.
In his new role, Lagor will tap into his experience — which includes 15 years at Hasbro — to lead the company’s next phase of growth and strengthen its visibility. The Labowitz brothers will shift to non-executive roles on the Board of Directors alongside former Chief Technology Officer Aaron Lipman and investment partners Equity Group Investments (EGI) and IVEST Consumer Partners (IVEST), who took an equity stake in the company in 2022.
Building Entertainment Earth from an idea Jason and I had into a leading collectibles platform has been a labor of love since we founded it over two decades ago. We’re proud of the company we have built and the relationships we’ve cultivated. Under Billy’s leadership, along with the guidance of our partners EGI and IVEST, the future is bright and the possibilities endless."
Lagor joins Entertainment Earth from Constellation Brands where he most recently served as Senior Vice President of Wine and Spirits, focusing on brand strategy and the consumer experience.
“Since the inception of Entertainment Earth, the company and its leadership have been laser-focused on scaling its customer- and partner-first approach,” Lagor says. “Under Jason and Aaron’s direction, Entertainment Earth built a loyal customer network and an impressive partner base to address the growing fan market. I’m thrilled to join the team as we look to strengthen these relationships and execute initiatives that will support our company’s profitable growth.”
For more on the backstory of Entertainment Earth, check out the Retail Rundown feature from the Summer 2019 issue of our sister publication, The Pop Insider.
