Funko

Funko net sales for the second quarter of 2021 spiked a whopping 141% versus the same period last year. The results reflect a mix of strong consumer demand paired with the first full quarter of running up against the skewed numbers of 2020, during which Funko’s business was particularly upended due to its licensed goods and an immediate stop to live events due to the COVID-19 pandemic.

The Q2 earnings report was accompanied by the news that Funko will shuffle its leadership ranks effective January 3, 2022. Andrew Perlmutter will take the helm as CEO while current CEO Brian Mariotti will assume the new position of chief creative officer (CCO) and continue to serve on the company’s board of directors.

“Our teams delivered the largest top-line quarter in company history,” says Funko CEO Brian Mariotti. “Second quarter net sales more than doubled versus a year ago and also eclipsed 2019 levels, reflecting broad-based strength across our products, channels, and regions.”

Related: Funko Launches Philanthropic Pops! With Purpose Initiative, to Debut at FunKon Auction

In the U.S. and Europe, sales eclipsed 2019 results with U.S. net sales increasing 110%. Sales of Pop! branded products grew 137% with evergreen properties accounting for 65% of net sales. A 132% spike in Loungefly led net sales of “other” products to grow 136%. Additionally, direct-to-consumer (D2C) sales grew by more than 190% and now account for 11% of Funko’s total sales.

Funko says that strong growth was seen across multiple categories, including action figures, plush, and games.

Upon completion of the leadership transition next year, Mariotti will shift focus to creative oversight, including product innovation, fan engagement, business development, mergers and acquisitions, and Funko’s Digital Pop! product line.

Funko’s year-to-date net sales are up 81% through the first six months of 2021.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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