With the addition of Treehouse in Canada and Televisia in Mexico, Genius Brands International’s Rainbow Rangers is now airing in markets across the Western Hemisphere.
“In these unusual times, we are seeing that viewing is increasing, not decreasing, and it underscores the timeless nature of animated programs as an asset class immune to normal economic problems,” says Genius Brands’ Chairman and CEO Andy Heyward. “Corus’ Treehouse channel, which reaches 80% of Canadian preschoolers, now airs Rainbow Rangers season one and season two. Mexico’s Televisa, which dominates the television market of the largest Spanish-speaking country in the world with a reach of 60-85% of all households, will broadcast four episodes from season one each week beginning in May.”
In the U.S., Nick Jr. is now airing Rainbow Rangers four times a day on weekdays and six times a day on weekends. This is a 400% increase in airtime since the series premiered in 2018.
Kids can follow along with the adventures of seven powerful girls who protect Earth’s people, animals, resources, and the natural beauty of the world. The heroes often go up against the evil Preston Praxton, a greedy businessman with no regard for the environment and an endless supply of booby traps.
Rainbow Rangers also airs on CCTV (China); Nickelodeon and Noggin (Latin America); Cartoonito (Italy); and Discovery Kids (Middle East). Additionally, the series is available on platforms, including China’s leading streaming service iQiyi, and Televisa’s BLIM TV in Mexico.
Preschoolers can also catch the colorful show online, as well on the Rainbow Rangers YouTube channel, if they miss it airing live.